The airline’s iconic open seating policy is coming to a close, along with its offer of two free checked bags, after more than ...

Elliott Management is driving Southwest's transformation with revenue updates, seat selection, and cost changes to boost ...

Starting July 29, customers can begin booking tickets with seat assignments for flights departing January 27, 2026.

Southwest Airlines passengers will get assigned seats for the first time, marking a major shift in the carrier’s business model.

Southwest Airlines customers will have the option to select their seat at the time of booking, starting Jan 27, the company ...

Southwest Airlines' new boarding process will swap open for 'group' seating. Here's when it'll start, what it'll look like at LaGuardia Airport.

Southwest first announced the change last summer, where they said they will switch to assigned seating for the first time in ...