Southwest Airlines, Milwaukee's largest carrier, is rolling back another one of its popular policies come January.

The airline is putting an end to its open-seating policy, it announced, describing the move as "an important step in our ...

A ttention frequent flyers: Southwest Airlines announced July 21 that it will be moving to assigned seating starting Jan. 27, ...

Starting July 29, customers can begin booking tickets with seat assignments for flights departing January 27, 2026.

Southwest Airlines passengers will get assigned seats for the first time, marking a major shift in the carrier’s business ...

Southwest Airlines passengers will get assigned seats for the first time, marking a major shift in the carrier’s business ...

DALLAS, Texas (NEWS RELEASE) - Beginning July 29, 2025, Southwest Airlines Co. (NYSE: LUV) Customers will have options to ...

On Monday, Southwest Airlines announced that assigned seating will become active on Jan. 27, 2026, ending a 50-year tradition ...

Assigned seating option becomes available for flights starting January 27, 2026 Customers can select Extra Legroom, Preferred ...

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Today, North Texas-based American Airlines, the country’s largest domestic airline, is based out of Dallas-Fort Worth ...

Southwest Airlines Implements Major Change to Signature Offering originally appeared on Parade. It’s the end of an era at ...