“AI isn’t just changing how we market – it’s redefining what’s possible,” says Courtney Keating, Acxiom’s CMO. “When you combine connected data with AI-driven personalization, you don’t just reach ...

As enterprises rush to embrace Generative AI (GenAI), many quickly realize that technology isn’t the first hurdle, it’s the data.

Introduction The use of digitally enabled technology is considered a promising platform to prevent morbidity and enhance youth mental health as youth are growing up in the digital world and accessing ...