Global consultancy Accenture and advertising group WPP are not quite dating yet but are reportedly talking about potentials, ...

Since 2009, it is estimated that Accenture Digital, now called Accenture Song, splashed out in the region of $900m buying up ...

Between a weak economy and the threat from AI, it’s a tough time to be in advertising. Unless you’re the $25 bln group run by ...

Rumors of high-level talks between Accenture and WPP have reignited speculation about a potential deal that could transform ...

WPP announced the appointment of Baiju Shah as the new Global CEO of AKQA, WPP's design and innovation company. Shah joins ...

Mark Read, outgoing chief executive of WPP, thanked Stephen Pretorius, chief technology officer at WPP, for taking on the ...

Grant’s impact is most clearly seen in the accolades Publicis Groupe continues to stack up under her leadership. From back-to ...

Accenture Song co-founder jumps ship to WPP & AKQA. Admits his a deep longing for acronyms not incidental in his decision.

WPP has named Baiju Shah as the new global CEO of AKQA.The announcement:WPP today announced the appointment of Baiju Shah as the new global CEO of AKQA, WPP’s design and innovation company. Baiju ...

Baiju Shah has been appointed global CEO of AKQA. Shah joins from Accenture Song, where he served as global chief strategy ...

Accenture and WPP have had discussions about a potential M&A deal or partnership, multiple sources have told Campaign. It is thought at least one senior representative from each company has taken part ...

WPP taps Baiju Shah to steer AKQA into its next chapter, with the new CEO pledging to blend AI and creativity without losing ...