Subscribe and get unlimited access to Ad Age’s award-winning industry coverage for $20 $10 your first month. Publicis chairman and CEO Arthur Sadoun discusses why the holding company is raising its ...

AI-generated content is overwhelming digital channels, and brands must prioritize quality, originality and relevance to stay ...

Marketers should treat ethics as a core professional discipline—embedded in creative work, learned through training and ...

Brands have been clamoring to be part of “The Group Chat” since its first episode went viral back in late March, and creator ...

MLB scores with Hank Aaron tribute, Apple TV is an Emmy nomination standout and Substack earns funding—plus, why it was a bad ...

Hello, and welcome back to Agency Brief. It was a busy couple of days for agency changes (more on that below). This week, we’ve got the scoop on Dan Gonda’s new role at Publicis, plus a look at ...

Geometric designs reflect the simple experience of the bottled cocktail brand.

VideoAmp has named its executive chairman as its CEO as Pete Bradbury, a former senior Nielsen executive who joined in early ...

Publicis chairman and CEO Arthur Sadoun discusses why the holding company is raising its guidance for the year, the ...

At Cannes Lions, DirecTV’s Amy Leifer discusses why consumer engagement across television platforms is still the best bet for marketers and viewers alike.

The Interactive Advertising Bureau (IAB) empowers the media and marketing industries to thrive in the digital economy. Its membership comprises more than 700 leading media companies, brands, agencies ...

Crumbl's cookie collab with singer-songwriter Benson Boone and Jet2's participation in TikTok's "Jet2 holiday" meme each ...