Welcome to the Strategist’s first liveblog! When we found out Amazon had extended Prime Day from two to four whole days this year, we decided it was time for us to try something different too. Because we understand that,

A cordless vacuum is one of those splurges that will make you wonder how you ever lived without it. The $170 Vipsun Cordless Vacuum Cleaner is on sale for $90 for Prime Day. One shopper loves it so much, they tout, "I'm a repeat Dyson buyer: choose this one instead."

The 1More SonoFlow, our choice as the best budget headphones, are available from Amazon's Prime Day with a 20% discount that drops their price to just $60.

For the most part, the best Prime Day deals go live on the first day, and they stay live (at the same price) throughout the sale — at least until they sell out. But occasionally, we see a few items get an even better discount later in the sale.

Save 28% on one of the best budget binoculars you can get. Portable and lightweight, we voted these as the best family binoculars. Ideal as a second care-free pair for adults or as a first pair for kids, we think these offer great optics for the price point.

If you’ve ever wanted AirPods Max or have an older Lightning pair, this is the time to upgrade. At $399, a discount of $150 off of the usual $549, the headphones are a great buy. But this deal could very easily be short-lived, as it is here during Prime Day, which ends soon. Don’t procrastinate on this deal.

The Ninja Luxe Café Premier also nabbed a spot on Mashable's "best Ninja kitchen appliances" guide as our favorite espresso and coffee machine. It's on sale for $509.99 this Prime Day, which is $90 off its $599.99 MSRP. Amazon makes this deal extra sweet by throwing in a free $50 credit with your purchase.

Prime Day 2025 brings steep discounts on some of Yeti’s best products, including coolers, mugs, and a celebrity-favorite water bottle.