The latest data indicates that Poles spent an average of 3 hours and 37 minutes per day in front of screens, a nearly 6% drop ...

Nielsen, the global leader in audience measurement, data and analytics, has released its latest May All Screens Video Landscape report in Poland, covering viewing (a combination of total reach and ...

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Adding CTV coverage to Ad Intel, Nielsen’s comprehensive source of advertising intelligence, allows marketers and advertisers to understand the media landscape so they can effectively plan campaigns.

European marketers’ priorities are significantly different compared to other regions globally. Here are the trends driving European markets in 2025.

Effortlessly turn audience data fragmentation into advertising advantages and connect with your audience in a multi-screen ...

MetaBroadcast will work with Gracenote, the content data business unit of Nielsen, to deliver TAM Ireland an ID mapping ...

NEW YORK – July 10, 2025 – Nielsen, the global leader in audience measurement, data and analytics, today announced that it appointed Richard Pacheco as head of global partnerships.

NEW YORK – Asian American, Native Hawaiian, and Pacific Islander (AANHPI) consumers are driving major shifts in digital commerce, sports engagement, and beauty trends, according to Nielsen’s latest ...

Nielsen announced that it is launching Nielsen ONE in markets around the world, beginning with Nielsen ONE Content in Denmark.

Disney and NBCUniversal Also Gain Share NEW YORK – May 27, 2025 – YouTube maintained its lead among media companies in Nielsen’s April 2025 Media Distributor Gauge report, representing 12.4% of ...

Multi-year agreement spans U.S., Mexico and Poland markets, providing Netflix with linear and streaming audience data for a holistic view of media consumption behavior NEW YORK – January 18, 2023 – ...