After sniffing the top-15, the Longhorns now rank seventh nationally ahead of Sunday's announcement from five-star running ...

Nation's No. 1 Recruit Sets Record Straight on NIL Expectations After Texas Tech Visit originally appeared on Athlon Sports.

With new developments in NIL, allowing college athletics departments to allocate $20.5 million for their teams. For most, if ...

Steve Sarkisian and the Texas Longhorns recruiting staff have stepped it up yet again with the commitment of Derek Cooper.

Colorado Buffaloes coach Deion Sanders is known to be outspoken on issues. At the Big 12 media day, Sanders made his view on Name, Image, and Likeness (NIL) dea ...

NIL continues to be a hot topic for fans around the country, regardless of whether their team suffers from it or flourishes from it. The Texas Longhorns, regar ...

The guy who spearheaded efforts to bankroll a Texas Tech football roster is also advocating for regulatory spending in ...

Five-star Chaminade-Madonna running back Derrek Cooper committed to Texas on Sunday, choosing the Longhorns over offers from ...

Here’s what it looks like from here: Red Raider athletes will make a reported $55 million in name, image and likeness deals ...

That’s a bold statement in the NIL era but Sarkisian isn’t shying away from the optics. In fact, between the high-end cars and his recruiting pitch speaks volumes about the way Texas is navigating the ...

CBS News reported Wednesday that President Donald Trump plans to sign an executive order establishing national standards for ...

On Saturday, the NIL bill Texas lawmakers passed during this year’s legislative session, HB 2804, goes into effect.Its changes essentially allow colleges — and potentially private institutions ...