Small and midsize brands are more likely to use generative artificial intelligence for video while only 36% of large brands ...

The brand is boosting its decade-long investment in gaming by bringing new talent and improved production to the fourth ...

The backpack maker’s TikTok-focused effort returns for a second year after an initial run led to the brand’s highest grossing ...

Cindy Rose currently helps lead enterprise tech sales at Microsoft and joins the agency as it tries to overcome client losses ...

The L'Oréal-owned brand has become a global phenomenon by tapping both dermatologists and influencers to broadcast its bona ...

Users who complete branded experiences called Quests can earn Orbs that can be redeemed for exclusive items in the Discord ...

CMO Ryan Meegan explains how the flushable wipe brand’s latest effort represents a course correction from its previous ads.

The Yum Brands chain’s new campaign features gritty creative, developed with agency Highdive, that captures the high-stakes ...

Already beleaguered CMOs are being forced to be more agile than ever in the face of a new round of challenges like trade wars ...

The marketer of sun care products built a platform that turns consumer actions and user-generated content into opportunities ...

The retailer is promoting 800 of its locations in the app and will also launch an augmented reality AE Jeans Try-on Haul Lens ...

The group’s branding and retail commerce segment experienced punishing declines as “uncertain market conditions” affected new ...