It's worth noting that if you scroll down Google's Bing's search page, Google search results are at the bottom. Interestingly, the page features several tell-tale signs specific to Microsoft.

Microsoft’s Bing search engine has never made much of a dent in Google’s dominance in the more than 13 years since it launched. Now the company is hoping some buzzy artificial intelligence can ...

Yesterday, Microsoft launched the new Bing on the web and in its Edge browser, powered by a combination of a next-gen OpenAI GPT model and Microsoft’s own Prometheus model.

Microsoft hasn't been on its best behavior with its search engine, Bing. Recently, the company has attempted some pretty sneaky tricks to get people to use its services over its competitors.

Microsoft’s challenger status has also helped it weather the odd things Bing has done. There is, for instance, significant reputational risk for Google in this area because it’s so established.

In 2021, it re-positioned Cortana as the service that powers AI-based productivity experiences in Microsoft 365. The new Bing may now give Microsoft the tools to take on this market, too.

Microsoft is testing expanding its image search box within the Bing Search results to let you "explore" images in a deeper ...

Microsoft and OpenAI seen on screen with Bing search engine app on mobile in this photo illustration, on 10 January 2023, in Brussels, Belgium. (Jonathan Raa/NurPhoto via Getty Images / Getty Images) ...

Chatbots like Bing have kicked off a major new AI arms race between the biggest tech companies. Though Google, Microsoft, Amazon and Facebook have invested in AI tech for years, it’s mostly ...