If you are a mid-to-large-size company, using a customer relationship management (CRM) system is critical. Getting your salespeople to adapt to using the CRM in the appropriate way so that management ...

Rocket CRM has announced developments in its marketing automation capabilities, reflecting broader trends in how ...

When scaling sales teams at your software company, hiring great salespeople and maintaining great sales discipline are the most important factors in determining success. Based on my experience, I ...

From small local businesses to international conglomerates, the importance of managing customer relationships is something every business owner and manager knows. While small businesses might not be ...

Harvard University marketing professor Philip Kotler has a famous quote: “Over the past 60 years, marketing has moved from being product-centric (Marketing 1.0) to being consumer-centric (Marketing ...

ISM, Inc. President Barton Goldenberg breaks down the mix of people, process, and technology in a sound long-term customer engagement strategy in this clip from CRM evolution 2018. Barton Goldenberg: ...

Turn inconsistent asset names into a system that improves searchability, reporting and day-to-day execution across teams. The ...

As far as CRM platforms go, we found that monday CRM is one of the better options out there, providing users with an intuitive, color-coordinated interface that is easy to use. In fact, we found that ...

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