The scientific study of both internal mental processes and observable behavior is known as psychology. It explains activities ...

Researchers from Cologne developed an AI method to recover missing data from animal movement recordings and to efficiently quantify behaviour / publication in Nature Methods ...

Scientists learn about the brain's inner workings by studying what animals or people do, how they move, react, and make ...

Many AI projects fail because leaders treat adoption as a tech purchase instead of a behavioral change problem. People resist ...

In just a few years, the world has witnessed major challenges, including the disastrous impact of climate change, political polarization, economic downturns, and violent conflict, as well as a global ...

As humans, we’re creatures of habit. Whether it’s a daily workout or a daily doughnut, it’s natural for our brains to create routines we follow habitually, be they good or bad. The field of behavioral ...

A growing body of behavioral science suggests that the modern burnout crisis is being misdiagnosed. While organizations urge professionals to “rest more” or take longer vacations, many return just as ...

Forbes contributors publish independent expert analyses and insights. Aline Holzwarth is a healthtech advisor in AI and behavioral design. Behavioral science is increasingly being applied outside ...

This summer has brought another onslaught of unprecedented climate change news. From wildfires in the American West to deadly floods in Germany, it feels as though we are receiving daily reminders ...

To successfully implement AI in your organization, you need more than technical specs—you need a behavioral strategy. Here’s how to align AI with how people actually think and work. Design for real ...

Advances in materials science have led to the development of "smart materials," whose properties do not remain static but ...