Virat Kohli has invested ₹40 crore in Indian sportswear startup Agilitas Sports, marking the first tranche of his partnership. The move aligns with Kohli’s vision to build One8 into a global ...

Kohli’s fitness and fashion ventures tap directly into consumer aspirations, positioning him among the Indian celebrities with highest influence. Also Read- RCB Fans Plan All-White Tribute to Virat ...

Guest Column: Amitava Bhattacharya, COO, The Wall, write on why Virat Kohli’s retirement from Test cricket is the closing of a defining chapter in the brand endorsement playbook ...

New Delhi:When one talks about cricket and brand value in the same breath, Virat Kohli’s name often comes up as a benchmark. Having first made headlines as the captain of the victorious India U ...

Kohli, who will continue playing One Day internationals, took the No 1 spot in Honsa Research’s Brand Endorser 2024 report, followed by MS Dhoni in second spot and Sachin Tendulkar in third.

Virat Kohli has achieved a remarkable milestone by surpassing Bollywood icons Shah Rukh Khan and Ranveer Singh to become India's top celebrity in terms of brand value. According to Kroll's ...

Cricketer Virat Kohli has become the most popular Indian on the photo and video sharing platform Instagram with 200 million followers, a landmark that experts say will only boost his brand value.

At last count in 2024, he was ranked 1 by the Kroll celebrity brand valuation survey with a brand value of $227.9 million. Repeatedly, Kohli is also the only cricketer to feature among Forbes ...

King Kohli’s decision to quit Test cricket crease won’t impact his brand value The cricketer topped the Kroll brand valuation charts in 2023 with a valuation of $227.9 million ...