News

HBE capstone event “Pathways & Pipelines,” explored how Black creativity builds bridges—preserving history, creating access, and sparking transformation.
An Experience Curated by Rog & Bee Walker,” the immersive activation served as a tribute to Black creatives. Utilizing ...
In February, the group were the first honorees of adidas ‘ Honoring Black Excellence (HBE) initiative, bringing their bold, geometric designs to a limited-edition NCAA jersey collection for the ...
Honoring Black Excellence: An Experience Curated by Rog & Bee Walker is an immersive capstone to adidas’ 2025 HBE initiative, celebrating Black legacy and innovation. (Photo by Yvette Glasco.) ...
A new hiring initiative at Adidas is aiming to increase the representation of people of color in its North American workforce.
Adidas announced an initiative that will increase the number of black and Latinx employees to a minimum of 30% of all new positions at both adidas and Reebok.
Indiana men's and women's basketball will wear new alternate uniforms this month as part of adidas' 'Honoring Black Excellence' initiative for Black History Month. Adidas announced the uniforms in ...
Wanda Cooper Jones is turning the murder of her son into a mission through The Ahmaud Arbery Foundation, which she says uplifts young Black men and boys, and promotes mental health and overall ...
Adidas’ incredible sportswear is all mega marked down for Black Friday, with deals up to 70% off yoga leggings, comfortable fleeces, winter-ready jackets and your next favorite pair of running ...
If you've been wondering about the concept behind the new adidas Black History Month uniforms for Nebraska, Kansas, Louisville, and others, here is your answer.
These home uniforms were designed as part of Adidas ' "Honoring Black Excellence" initiative. While the men's basketball team debuted their jerseys earlier this month, the women's team are ...
At a time when many companies are pulling back on diversity, Adidas amplifies voices shaping Black excellence through art, activism and community.